Road-to-bambora

The Road to Bambora

For those who weren’t aware, Beanstream was acquired by Bambora back in September 2015. Since then, we have been working hard to rebrand to be part of our new parent company. We are now in the final weeks!

First things first, who is Bambora?

Bambora is a collection of eleven companies with decades of payments experience combined. Simply put, Bambora helps businesses grow.

Bambora began in Stockholm, Sweden in 2015. Now a global presence, with over 600 employees in 64 markets, Bambora processes over $47 billion USD per year.

Why the rebrand?

If you have been following Beanstream over the last seventeen years, you know we have been acquired four times and yet have always retained the Beanstream brand. While our colours have changed over the years, the Beanstream name stayed strong.

So why are we finally retiring the Beanstream brand? While there are lots of great reasons, but the main one is to signal to our customers that this one is sticking.

It takes a village (or our entire team in North America!) to make this rebrand happen. We didn’t take this decision lightly, and we are so excited to share our new identity with you soon.

What you can expect

We will be Bambora on May 10, 2017. A new website will be launched, our merchant area will be painted purple, and a few updates to our business have been made – for example, new emails and a new checkout solution.

2017 is going to be our year of getting things done, and leveraging our global presence to do it. We will be launching a partner portal, and late this year we will be working on redesigning our merchant area.

Want to stay updated?

For any immediate questions contact our Marketing Team. Then, follow our new social channels, Facebook, Linkedin, and Twitter, to stay updated!

The countdown is on. And we can’t wait to share with you what we have been working on.

Nicole Stright

Nicole Stright

Nicole is our coffee dependent content specialist. With a quick-witted way with words, she could make you enjoy reading an instruction manual. She was born American, raised Canadian and has lived briefly in Poland. A quintessential west coastian she can be found running the seawall, practicing savasana in yoga or enjoying an over-hopped I.P.A. Nicole is responsible for all of the bean puns as well as creating compelling copy driven by analytics that converts. She strives to simplify the complicated and wants readers to easily understand the often convoluted industry of payments.
Nicole Stright